Disney’s “The Finest Hours” Movie Premiere

This week was the world premiere of Disney's new movie,┬áThe Finest Hours. This was a great opportunity for Disney to show their public relations expertise. I think that Disney executed this premiere perfectly for several different reasons. Several months ago, the movie was announced. Movie posters went up and the trailers were released. This created … Continue reading Disney’s “The Finest Hours” Movie Premiere

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Disney Announces Attraction Closure

I think that Disney has a very admirable public relations team. It's really no surprise, considering they are one of the most recognizable brands in the world. I want to focus my Public Relations blog posts on Disney. This week, Disney announced in an article on their Disney Parks Blog that they are closing their … Continue reading Disney Announces Attraction Closure